Thursday, March 03, 2005

Seattle news of a sort

For those of you who know me, you know that I don't dig coffee. I know it's anathema to live here and not drink the stuff, but there is a small underground society of which I am part who keep ourselves pure of the evil that is Starbucks. And now we have just cause.

From The Stranger comes a sad tale of clueless Starbucks execs (or they're soooo ironic and hip that I have to love them all- I dunno). Hell- I'll pull some text from the site and share - it's too good... (and for a special treat- go to the following link to hear the joy- http://thestranger.com/audio/jefferson_starbucks.mp3 )

The scene: The Starbucks Licensed Stores Awards ceremony, a celebratory/motivational leadership conference, held this evening in the fourth-floor ballroom of the Washington State Convention Center. "Boring stuff, as usual corporate things go," writes our man Cilantro. But things took a turn for the surreal when the emcee announced "something special for you all--Jefferson Starbucks!" after which the hydraulic stage rotated to reveal a pretend band comprised of the upper-management folk the audience had heard speak earlier in the evening. "They were standing in front of a huge American Bandstand-esque 45 single dangling in the air," writes Cilantro. "And they all had on rock 'n' roll Halloween costumes: pink glitter wigs, white fishnet shirts, fake leather pants, as well as big fake instruments--a huge, oversized piƱata guitar and keyboards. It was like a living cake decoration." From this most promising of plateaus, Jefferson Starbucks quickly ascended to the heavens, lip-synching their way through a company-specific rewrite of Jefferson Starship's "We Built This City," the 1985 anthem that made fresh headlines last year by topping an international critics' poll of the worst songs ever. But tonight, Starship's crap was Starbucks' gold, as "We Built This City On Rock 'n' Roll" was reborn as "We Built This Starbucks on Heart and Soul!" with lyrics rewritten to celebrate the Starbucks way:

Knee-deep in the mocha/making coffee right
So many partners/working late at night
We just want to build here--IMDS, does it pass?
We call on development to complete the task!
Living the way of being,
In the Green Apron Book!
Don't you remember?
We built this Starbucks on heart and soul!




2 comments:

Anonymous said...

Oh, I'm not so sure they're so clueless. After all, the company I work for has an actual house band. *grin* I think they were just trying to inject a bit of fun into the proceedings. I'm sure the audience laughed their asses off. It's nice to know that some businesspeople don't take themselves too seriously. I say like 'em instead of scorn 'em, if you feel the need to make a decision. ^_^

Anonymous said...

Dear God No!!!

Good songs go to heaven
Bad Songs go everywhere!

(Probably some clever person in Marketings "good idea")

"I'm beginning to think that maybe it's wrong to put someone who thinks they're a Vietnamese prostitute on a bull."